Samsung is to launch a new ring, rumoured to include the capability to track erectile performance.

According to Sky News:

It [Samsung] said the £400 ring, which is scheduled to launch later this month, will come with a battery life of up to seven days and is designed to be worn 24 hours a day to help users monitor their health stats during the day, but also while they sleep.

Coming in three colours - gold, silver and black - and nine sizes, the ring uses artificial technology (AI) to analyse biometric data collected from the person wearing the device and connects to the Samsung health app.

A spokesperson explained:

We are always told that men think about sex every 60 seconds, well now the AI in our ring will prove it on an individual basis.

Our health app will include a number of performance medals, known as 'woodies', to enable users to 'level up' and win prizes.

Also, if erectile dysfunction is determined by the continuous data feed from the ring to our health app, the ring will automatically provide gentle stimulation to assist with raising performance.

Just don't wear it while you are on the bus.