According to Sky News:

In further good news for Reform, Dame Andrea Jenkyns was elected as the party's first mayor in Greater Lincolnshire, with a majority of almost 40,000.

In her victory speech, the former Conservative minister said there would be "an end to soft-touch Britain" and declared "the fightback to save the heart and soul of our great country has now begun".

She added: "I say no to putting people in hotels. Tents are good enough for France, they should be good enough for here in Britain."

Shares in tent manufacturers jumped by 5% on the news.